Mom Test interviews, automated
Talk to your users
before you have any.
Describe your idea. Unask generates 15 personas that match your target audience and interviews each one using the Mom Test method. You get scored problems, verbatim quotes, and a report you can share with your team.
No subscription required. Pay per run.
Jiyeon, 34 · Office worker · SeoulYour audience, simulated
Each run creates personas like these
Unask doesn't use generic profiles. Every persona is generated from your product description — with realistic demographics, behaviors, and pain points that match your target market.
These are examples. Your personas are generated fresh for every run based on your product and audience.
How it works
From idea to validated insights
Describe what you're building
Write a short paragraph about your product and who it's for. Unask generates 15 personas with unique backgrounds, jobs, income levels, and pain points that match your audience.
Jiyeon, 34 · Office worker · SeoulUnask interviews each persona
Every persona gets a one-on-one Mom Test interview. No leading questions — just past behaviors, real spending, and actual frustrations. You can read every transcript when it's done.
Get a scored problem list
Problems ranked by frequency, emotional intensity, and spending signals. Plus segment breakdowns and a PDF you can hand to your team or investors. No more arguing about which problem matters most.
The problem
Most teams skip research and build the wrong thing
Traditional user interviews cost thousands and take weeks to schedule. So founders guess, start coding, and find out three months later that no one cares.
- ✕Weeks of recruiting and scheduling
- ✕$3,000 – $10,000 per study
- ✕Manual transcript analysis
- ✕Polite answers instead of honest ones
- Results in under an hour
- From $8 per run
- Auto-scored problem ranking
- Mom Test method — behaviors, not opinions
Try it now
See what Unask would find for your idea
Describe what you're building. We'll show you the kind of scored problems Unask surfaces.
From early users
What teams are saying
“We spent three months building a feature no one wanted. If we had Unask, we would have known in an afternoon.”
“I used to skip user research because I couldn't justify $5k and a month of calendar Tetris. Now I just run an Unask session before every sprint.”
“The scored problem list alone saved our team two weeks of debate. We finally had data instead of opinions.”
Pricing
Pay per run. No subscriptions.
Buy runs when you need them. Credits never expire.
Credits never expire. Use them whenever you need research.